Facebook, Twitter and even LinkedIn has seen exponential growth. These social networking sites have millions of active users on their portal everyday; users foraging for information, browsing pictures, viewing through friend’s social status updates and etc. What has massive amount of users using these platforms have in line with marketing? Well, marketers too have gained [...]

Rolls Royce is utilising Social Media Marketing platforms such as Facebook, Twitter & Youtube for its Phantom series. “If we are not leveraging on digital we are missing out on a segment of consumers who could be our potential customers.”